6 Podcasting Ideas for Business
I have been giving some thought to business podcasting and ideas of how you could use podcasting in unusual ways
1) Team briefings to field based people.
2) Introducing strategy to people at work - like an audiobook
3) Functional heads to give an insight into their area - terminology, aims, etc
4) Something for the families of your employees….depending on your product. But maybe a podcast in Jan about sorting out your finances, moving home, arranging a wedding, having your first child etc
5)Instead of the awful music when you are put on hold - stories about how your company has helped customers?
6) Showcase talent within your workforce…be it musicians, comedians, singers, poetry writers etc
A podcast is an audio file, don’t get stuck in the interviews or getting the message out…think about how to use this low cost tool to improve employee engagement.

February 13th, 2007 at 7:58 am
Anna,
Great ideas. So far people have pretty much thought of podcasts as a standalone feature. The value of podcasting will increase as we see them become supplemental to other applications like online magazines, newsletters, corporate training, etc.
February 13th, 2007 at 4:34 pm
Agree Chris we are at the start of an evolution. I think we need to concentrate on the value not the tool itself. Thanks for the comment
February 13th, 2007 at 4:41 pm
[...] Future of Podcasting February 13th, 2007 by Anna From my post yesterday I feel strongly that we are at the start of an evolution in creating communication that adds value at an individual level. I discussed yesterday about ideas for corporations but I also think there are areas for individuals [...]