A Question of Podcasting Frequency
This follows up on yesterday’s post about not dabbling in podcasting but rather to make a commitment. Podcasting on a schedule is important when building a community and an audience. Don’t have unrealistic expectations that your podcast will have a large audience in the beginning - but do expect growth and do be willing to do what it takes to get it.
A friend of mine is a relatively new podcaster, Tsoniki Crazy Bull. Her podcast is CrafterCast.
Tsoniki isn’t an intentional dabbler, but she is a busy military mom who faced a big move right around the time that she was launching her new podcast. Because of this she wasn’t able to stay consistent with her publication schedule (She had intended to publish weekly but after the first handful of shows, she ended up with a rather long hiatus) and that had definitely stunted the growth of her listening audience.
If your life is in a jumble, take a tip from Tsoniki and wait to launch your new podcast when you’re better able to make a firm commitment to your budding group of listeners.
How often you decide to publish your podcast is entirely up to you but I will say that a show published more often tends to grow an audience faster. I personally enjoy a weekly schedule but I have a couple of podcasting friends I’ll introduce you to later who have embraced a bi-weekly schedule and done ok with it. Whatever you choose - stick with it 
The good news for Tsoniki is that she has recently ‘re-launched’ her podcast with a fresh new website theme and renewed commitment to a steady publishing schedule. I have no doubt that she’ll regain the ground she lost during her hiatus.
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