A-Z Of Promoting your Podcast - Part 8
Producing the podcast is only part of the work, we all need to look at promoting our work to ensure that we reach as many listeners as possible. I am running a series of posts on the A-Z of Promoting Your Podcast and today we will look at H
H=Have an email option for listeners or readers to your blog. This is a great way of encouraging people who are not into podcasting to listen to the show. If you have a customer e-mail list then let them know that the show is up and ready to listen to…all for FREE! You can offer an email subscription so they know when you post something new. Many people do not want to go the iTunes route or understand “podcatchers” so by offering an e-mail option you will reach out to people who would not normally find you. Free services like Feedblitz manage all the publishing process which has the added benefit of freeing up your time.


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