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European Podcasting Summit

by Anna Farmery

On March 19th and 20th there is a European Corporate Podcasting Summit which looks at excellent 2 days for anyone based in Europe. I will be on a panel at the event and if anyone is going or planning to go please drop me an e-mail - anna@theengagingbrand.com so that we can meet up. There are some excellent speakers and tailored towards how business can and should be using this medium to increase both customer and employee engagement.

In the UK the take up has been slower in podcasting and blogging from corporations compared to France and the US for example. But the interest is starting to grow and it is important that business leaders understand the power of this medium. It is filled with case studies from companies such as Sun Microsystems, Alcatel Lucent, First Direct, Price Waterhouse and even the Office of the Lord Mayor of London.

A great event and one I hope to see you there at!

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Posted in General on February 19th, 2007

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