How has podcasting helped grow my business?
Podcasting has been a major marketing tool for my business. Here is a list of reasons that I believe podcasting can help small and medium business grow their revenue
1) It brings a voice to your company - a humanness.
2) It allows consumers to connect with you and your service
3) It is basically a free resource
4) It reaches out to people that you would not necessarily reach
5) It shows that you are forward thinking
6) It delivers content of value free of charge to your customers
7) It helps build your personal brand
It widens your network for support, contacts etc
9) It acts as a reminder each week about what your business is about to keep you focused upon your business plan
10) It increases your google rank when combined with a blog for searches

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