Promoting your podcast
We recorded the latest show of The Podcast Sisters and in this weeks show we cover how to get noticed by listeners and directories alike. I love working with the Sisters as it has definitely given me different views, different ideas of how I can take my podcast forward.
Although it is easy making a podcast (or relatively!) that is only half the story. There are 2 other areas that podcasters need to think about..
1) How can I make it easier for non podcasters to understand the concept and to listen to the show. Many may listen to the shows on mp3 players but others will want to listen on the computer, mobiles etc A good test is to get your mum to look at your page and ask her what it is telling her and getting her to listen to the show. If it passes the mum test, then great….(as a woman myself not being sexest!)
2) Do your title, subtitles, keywords, descriptions etc sell your show, do they encourage search engines and people trying to find great podcasts to find them?
What they don’t say is podcasting is easy……attracting an audience can be hard…..but exhilarating and rewarding


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